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Latest from our weekly digital marketing round-up

What is Conversion Rate Optimisation?

Conversion rate optimization is the process of using digital marketing techniques to increase the percentage of users on your site who take a desired action such as making a purchase, subscribing to a newsletter etc. How to Improve Conversion Rate Users may not be converting on your site but sometimes it can be hard to […]

How GPT Operator is Transforming PPC Automation

Automation in PPC has come a long way, but traditional tools still rely on rigid rules and scripts. Enter GPT Operator—an AI-powered tool that brings adaptability to PPC automation. Unlike conventional methods, it can make dynamic decisions, reducing manual work and enhancing campaign efficiency. What is GPT Operator? GPT Operator is an advanced AI that […]

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